Equitable Recovery: A COVID-19 Booster Campaign for NHPI in King Country

Type: Marketing (messaging) pitch deck
Category: Case study with real data

Prompt: Produce a pitch deck to persuade an organization to greenlight the budget for a full multicultural marketing campaign.

Overview: I outline why King County Public Health should invest in a multicultural marketing campaign encouraging COVID-19 boosters for Native Hawaiian Pacific Islander (NHPI) residents.